Word from Our Sponsor

Admen, Advertising, and the Golden Age of Radio

Auteur: Cynthia B. Meyers
Éditeur: Fordham University Press
ISBN: 9780823253760
eISBN Pdf: 9780823253777
eISBN Epub: 9780823253760
Lieu de publication: New York , United States
Année: 2013
Langue: Anglais

0,00$

Descarga en Adobe DRM

Légende:

Describes how admen, advertising agencies, and sponsors shaped U.S. radio into a commercial entertainment medium from the late 1920s until the early 1950s. Views the development of twentieth-century popular culture through the lens of the advertising and broadcasting industries. Examines the intersection of commerce and culture in American mass media.

Revenir

Client existant

Email

Mot de passe

Nouveau client